The main benefit of ratifying any treaty is to give South Africans beneficiary access to these rights in other member states including developing and developed countries. The benefits of this treaty will occur in a number of areas including form of view points of economic development, improved status of audiovisual performers, the actors and cultural diversity. This is critical as South Africa has a vibrant film and television industry and according to the World Intellectual Property Organization, Wipo, study in study I the contribution of the creative industry, this industry contributes not only to the GDP, but to employment as well.