The Board of Airline Representative of South Africa (BARSA) is the representative association of the international airlines operating to South Africa. It represents member's interests in most countries in the world. The Association has been in existence for several years and has identified the need to establish a recognised means of communication and consultation between member airlines and statutory and other organisations whose actions influence and affect member airlines and the aviation industry in general. BARSA does not engage in fares or any pricing policies and agency remunerations. The Department of Tourism and South African Tourism may benefit in working closely with this association and South African Airways in understanding international aviation dynamics thus choosing packaging tourism offers and choosing routes accordingly.